About Best Insure

Best Insure is a UK protection insurance comparison service. It helps people compare private medical insurance, life insurance, income protection and critical illness cover from leading UK insurers through one short online form — then hands the enquiry to a single FCA-regulated adviser who does the searching, the paperwork and the underwriting legwork, free of charge to the consumer.

Form completion time

About 60 seconds

Advisers contacted per enquiry

One, never a panel

Cost to the consumer

£0 — no fees, ever

Advice status

FCA-regulated adviser

What Best Insure does

Most UK comparison sites for protection insurance either show teaser prices that change once health questions are answered, or sell the same enquiry to several brokers at once. Best Insure was built to avoid both. The form asks only what an adviser genuinely needs — cover type, age, smoker status, rough budget and when to call — and the result is one conversation with one regulated adviser, not ten cold calls.

Because protection premiums depend on health, occupation and lifestyle, the adviser compares claim definitions and exclusions as well as price. That matters: the cheapest critical illness policy on a price table often defines far fewer conditions than a policy costing a few pounds more.

Cover compared

  • Private Medical Insurance

    Private medical cover pays for diagnosis and treatment in private UK hospitals, so you choose when and where you're seen instead of joining a queue.

  • Life Insurance

    Life cover pays out if you die during the policy term — clearing the mortgage, replacing income, or simply giving your family breathing room.

  • Income Protection

    Statutory sick pay is £118.75 a week. Income protection tops that up with a monthly, tax-free benefit until you're well enough to return to work.

  • Critical Illness Cover

    Pays out when you're diagnosed with a covered condition such as cancer, heart attack or stroke — money you can use for treatment, adaptations or simply time off.

Common questions about Best Insure